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EleBank Announces Chinese Name Change, Renamed Again in Less Than 4 Mths
2026-08-13 13:00:46 EleBank announced that the bank has optimized its branding, with its Chinese brand name changed to "大象銀行", while the English name "EleBank" remains unchanged, effective immediately. The brand optimization will not affect the bank's business operations, including bank accounts, bank cards and other services. Customers are not required to complete any procedures. The bank will gradually update the Chinese logo on its official website and application. The bank also reminded customers to verify information through the following official channels to guard against fake websites and phishing messages: -Official website domain: "www.elebank.com" -Registered SMS sender names: #eleBank, #elebank, #ELEBANK Due to pending updates by companies related to settlement services, customers using transfer services at third-party institutions may not see the bank's new Chinese name "大象銀行有限公司" and may still see the previous Chinese name "象象銀行有限公司". The bank was originally named Airstar Bank and was initially established as a joint venture between XIAOMI and AMTD. FUTU became the major shareholder and controlling shareholder in 2025, and the bank was renamed EleBank in late April 2026. This means the bank has been renamed again within less than four months. ~ AASTOCKS Financial News Website: www.aastocks.com | |