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HSBC Research Cuts PRADA TP to HKD48, Expects Demand Improvement in 2H
2026-06-30 15:32:00
HSBC Global Investment Research expected PRADA (01913.HK)'s group organic sales growth to be 2.9% in 2Q (vs 2.6% in 1Q). Adjusted EBIT margin for 1H was forecast at 16.6%, down 600 bps YoY.

Sales were expected to continue improving in 2H, with demand trends recovering partly driven by product innovation.

The broker maintained its Buy rating on PRADA, but lowered its TP from HKD50 to HKD48 after cutting its 2026-28 forecasts by 3%.
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