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Apple Plans to Introduce Ads in Maps App to Expand Service Rev.
2026-03-24 00:53:42 Sources said that Apple (AAPL.US) is set to introduce advertisements in its Maps app as early as this month to expand its service revenue, according to foreign media report on Monday. The advertising model will be similar to that of Alphabet (GOOG.US)'s Google Maps, allowing merchants and brands to bid for ad slots against search queries, the report added. For example, a restaurant could bid for a search term like 'sushi', and the highest bidder would appear at the top of the search results when users look for related catering options. Yelp (YELP.US) also uses a similar model. ~ AASTOCKS Financial News Website: www.aastocks.com | |