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Citi: MO Gaming Premium Mass Again Becomes Major Growth Driver This Yr
2025-12-15 12:48:29
Despite economic uncertainties this year, Macau's YTD GGR showed that affluent players' enthusiasm and willingness to spend on gaming are still rising, as evidenced by Citi's 12 monthly table surveys in 2025, Citi's research report said.

Citi stated that its gaming team observed approximately 8,000 premium mass players wagering a total of $191.4 million, up 12% YoY. The growth momentum stemmed from a 6% YoY hike in the number of premium mass players and a 6% YoY rise in wager/ player to $24,018, meaning both the quantity and quality of players improved.

Since October 2025, Citi also observed that several casinos opened new areas with notably lower minimum bets to $300. These areas were quite crowded during Citi's visit, indicating that satellite casino players are still trying these new products in the market (and SANDS CHINA LTD (01928.HK) is expected to join the competition soon). How much market share SJM HOLDINGS (00880.HK) can ultimately retain remains to be seen.

For Citi's ratings and target prices on Macau gaming stocks, please refer to a separate table.
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