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MEITUAN-W Said to Open Community Discount Stores 'Kuailehou Supermarket' to Compete with Hema NB
2025-07-04 11:25:17
MEITUAN-W (03690.HK) is planning to open two community discount stores named 'Kuailehou Supermarket' in Beijing and Hangzhou by the end of July, according to Chinese media.

The project team is formed by internal personnel from Xiaoxiang Supermarket, and the business model is benchmarked against Hema NB, the community store of BABA-W (09988.HK)(BABA.US)'s Hema brand. It is expected to adopt an extreme cost-effectiveness strategy to attract consumers.
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