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BOCI Hikes WB-SW (09898.HK) TP to $79; Core Social Edges Fortified
2024-12-20 14:58:26
BOCI’s research report pointed out that, under the marketing activities under macro uncertainties, WB-SW (09898.HK) will continue to execute its high-quality user strategy, fortify core social advantages in terms of hot trend and content marketing and improve operational efficiency.

The broker expected mixed performances of key advertisers in the coming quarters including FMCG, 3C, eCommerce, automobile and game closely linked to policies, new product launch cycles, national/ global national events and operations. The broker hiked Weibo's H-share target price to $79 and kept the Hold rating.
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